Why Be Moral?

Why Be Moral? is designed as a textbook for beginners. It is also intended for all concerned with understanding ethics. It emphasizes fundamental questions about the nature of: 1. Good and bad, right and wrong, rights and duties. 2. Oughtness, intention, responsibility, conscience. 3. Self, self-as-social, self-interest, extensions of self. 4. Groups, conflicts of interests, reciprocity, justice. It examines persisting issues: 1. Individual vs. social ethics. 2. Selfishness vs. altruism. 3. Intentions vs. consequences. 4. Codes vs. principles. 5. Freedom vs. determinism. 6. Capitalism vs. socialism. Insights into problems in individual and in social ethics are enriched by comparative parallel treatment by chapters.