Collective Intelligence: How to build a business that’s smarter than you

You don’t have all the answers Enduringly successful companies don’t rely on a genius CEO. They build collective intelligence, systematically empowering everyone to use their brains and apply them to the things that matter most. The iPhone wasn’t the brainchild of Steve Jobs, Warren Buffet didn’t want to bet on Apple, and Amazon Prime wasn’t Jeff Bezos’ idea. Each of these breakthroughs was sparked by an employee who’d been given the tools, skills, and confidence to ask the right questions. Every company has a vast reservoir of brainpower and it’s your role as a leader to tap into it. In this book we’ll show you how.