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GLOBALIZATION & AGRICULTURAL MARKETING
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India has entered a new era of globalization and economic liberalization. There are possibilities of increased trade in global markets. To achieve this, agricultural production and marketing should become efficient, competitive and innovative.
Agricultural marketing systems and procedures will need to be restructured and reoriented to meet the needs arising from the globalization process. New initiatives and measures will require to be identified and attended to.
The papers included in this volume focus on issues that are of concern today in agricultural marketing. These include agro-processing, agro-industries, agri-business, employment, infrastructure, information technology, exports and policies and procedures.
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